“Multicultural inclusive marketing strategies
begin with culture”


Marcela Gómez
Multicultural Marketing Expert

MULTICULTURAL MARKETING

Clients receive tailored strategies that include consulting, communications, and
outreach, to help build trust across cultures, generations, and languages.

OUR SERVICES INCLUDE:

MARKETING CONSULTING

  • Communicating with Multicultural Markets Consulting

  • Marketing Strategy Development and Implementation

  • Campaign Development

  • Communications Strategy Development

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MARKETING CREATIVE
AND PRODUCTION

  • Culturally & Language Relevant Content Creation

  • Brand Positioning/Awareness/Engagement

  • Graphic Design

  • Website Development & Management 

  • Social Media Content Creation

  • Social Media Management

  • Video Content Creation 

  • Language Services  

MARKET RESEARCH
& ANALYSIS

  • Data Research & Analysis​

  • Market Demographics

  • ​Target Market Cultural Profiles

  • Focus Groups

  • ​Customer Surveys​

  • Benchmarking and Competitive Analysis

  • Community Partner Vetting​

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COMMUNITY OUTREACH

  • Public Relations

  • Target Market Visits

  • Events & Activations

  • Community Engagement Strategy & Implementation

  • Vetting and Management of Partnerships

  • Vetting and Management of Local Influencers

MEDIA PLANNING & MANAGEMENT

  • Multicultural & Multilingual Media Research

  • Media Relations 

  • Media Planning

  • Traditional Media

  • Digital & Social Media Strategy & Planning

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