Juan Reyes directs Culture Shift Team’s media relations, event planning and community outreach in Puerto Rico. Born and raised in Puerto Rico, Reyes has opened and managed restaurants in San Juan, P.R., and Nashville, Tenn., where he lived for seven years before returning to Puerto Rico in May 2019.
Reyes’ extensive contact list and on-the-ground presence provides an inside track for clients seeking to enter the Puerto Rican market and achieve sustainable growth.
Film and Video Producer
Esteban Pedraza is an American filmmaker and editor of Colombian descent. He graduated with a BFA in Film and Television from NYU’s Tisch School of the Arts.
In 2020, Esteban has directed fashion runway show films for Yeezy and Palm Angels. As a film editor, he is currently represented by Forager.tv in New York and has worked on numerous narrative, documentary and commercial projects. Clients include Yeezy, Ford, Samsung, ESPN+, 1800 Tequila, American Express, Marriott, Away, Les Mills, Fila, and LA Lakers.
His latest short film, "The Nurturing," stars Lauren E. Banks from Showtime's City on a Hill. It is set to be on the festival circuit in the latter half of 2020.
Carlos J. Martinez G. has put his expertise in process management to work in a variety of sectors, from finance to manufacturing to technology. He currently provides web and mobile app development, consulting services, along with process optimization guidance, through his Franklin, Tenn.-based consultancy, Big Hub Solutions. Carlos is professionally certified in GitHub and Google Analytics. Born and raised in Colombia, Carlos carries a bachelor’s degree in industrial engineering, a graduate certificate in finance and advanced certifications from the Tennessee Language Center.